• Ariane Weathers

Why is Christmas important… today?


There are 198 days until Christmas. And why, when summer is just around the corner, is this important? For writers wishing to release a book in time for Christmas sales, this is the time to finish writing your book and finalize the tweaking before the publishing process begins.


Quite often, distracted by the warm weather, writers think that they still have a lot of time. Christmas is still so far away! But before you know it, fall is here and there is still much to do. Once the writing is completed, the book must be edited; corrections made or even a second edit. The process of formatting and typesetting, book cover design, acquiring an ISBN. They all take time. Even after the book is completed, there is printing and marketing.


Christmas sales start as early as October, right after the Thanksgiving turkey has been consumed. That is a mere four months away.


Are you ready? Will you have your book ready for Christmas sales? Dust off the manuscript you’ve been working on and have put aside. Finish it up. Don’t let another opportunity pass you by.


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